W!LDBRAIN Entertainment Selects Nyko Technologies to Develop Yo Gabba Gabba! Line of Gaming Accessories

Get a First Look at the New Yo Gabba Gabba! Nyko Line at CES in Las Vegas (January 10-13, 2012)

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LOS ANGELES – January 5, 2012 – Nyko Technologies®, the leading gaming peripherals manufacturer, and W!ldbrain Entertainment, a DHX Media, Ltd. company and one of the world’s foremost producers of animation and family entertainment, today announced a licensing partnership to create a line of videogame accessories using the characters from the iconic hit television series and live stage show, Yo Gabba Gabba! The series, which airs in all major territories worldwide and on Nickelodeon in the U.S., will add Nyko’s game accessories to a successful collection of Yo Gabba Gabba! merchandise, including apparel, CDs, DVDs, books and more. Nyko’s Yo Gabba Gabba! product line will debut at the Consumer Electronics Show 2012 (CES) in Las Vegas on January 10, 2012.

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Black Friday and Cyber Week Deals: Computer and Gaming Eyewear by GUNNAR Optiks

Limited Edition Modern Warfare 3 for $79 at Best Buy Stores, Additional Styles Discounted

SAN DIEGO – November 23, 2011 – GUNNAR Optiks® today revealed a lineup of discounted computer and gaming eyewear for Black Friday and Cyber Monday. A full listing of the deals may be viewed at www.gunnars.com/cyberweek.

Black Friday Weekend Deal

Limited edition Call of Duty®: Modern Warfare® 3 gaming eyewear, available at Best Buy stores and in GUNNAR’s online store, discounted from $99 to $79.

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Call of Duty: Modern Warfare 3 Limited Edition Gaming Eyewear by GUNNAR Optiks Now Available Online and in Best Buy Stores

Show Your Devotion to the Most Anticipated Game of the Year with the Performance, Protection and Style of GUNNAR Optiks’ Gaming Eyewear

GUNNAR Optiks logoSAN DIEGO – October 27, 2011 – GUNNAR Optiks®, the world’s leading manufacturer of computer and gaming eyewear, today announced that its limited edition Call of Duty®: Modern Warfare® 3 gaming eyewear is now available in Best Buy stores and in GUNNAR’s online store. The exclusive new design for the hottest game of the year brings form, function and style to competitive gaming, and may be purchased at an MSRP of $99.

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Bjorn Jonsson Joins GUNNAR Optiks as New Vice President of International Sales

Former Director of International Sales for Oakley Adds Over 16 Years of Sales and Marketing Experience to GUNNAR’s Executive Lineup

SAN DIEGO – October 7, 2011 – GUNNAR Optiks® today announced the hiring of Bjorn Jonsson as Vice President of International Sales. With an extensive background in performance optics, apparel, and consumer electronics, Jonsson brings a history of business growth and leadership to compliment GUNNAR’s seasoned executive team.    Jonsson was aggressively recruited to spearhead the rapid expansion of GUNNAR’s international sales platform.  Already available in 17 countries, GUNNAR expects to add another 15 in 2012.  Jonsson’s prior experience includes senior executive roles with notable brands including Oakley and Boost Mobile where he led all international sales and marketing efforts.  Jonsson now also serves as a Professor of Marketing at Vanguard University and as a Board Member for Dynamic Air Engineering.

“GUNNAR Optiks’ international presence continues to grow and we are pleased to have Bjorn Jonsson on board to cultivate our expansion abroad,” said Rob Aarnes, president of GUNNAR. “Bjorn’s knowledge and experience will expedite GUNNAR’s success overseas as we move into new markets, reinforce our leadership position in existing territories, and galvanize GUNNAR a global brand in the years to come.”

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Nyko Zoom for Kinect Available Today: Play Kinect in 40 Percent Less Space

Online and in stores for $29.99, perfect for apartments and dorms

Nyko Logo

LOS ANGELES – September 13, 2011 – Leading gaming peripherals manufacturer Nyko Technologies® today announced the Zoom for Kinect is now available nationwide in stores and online for an MSRP of $29.99. With a series of proprietary lenses and a simple clip-on design, the Zoom lets players enjoy Microsoft Kinect games in 40% less space, and requires no additional power or batteries. Perfect for apartments, dorms and small living rooms, Zoom lets two people play Kinect in a space that would otherwise only accommodate one person, and is compatible with any Kinect game. A breakout hit at E3 2011, the Zoom was nominated for Best Hardware in Show by IGN, GameSpot, Machinima and G4 X-Play.

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GUNNAR Optiks Launches Digital Performance Eyewear In Select Best Buy Stores Nationwide

New Product Category Features Computer and Gaming Eyewear to Enhance Consumers’ Digital Experience

SAN DIEGO – April 4, 2011 – GUNNAR Optiks®today officially announced a new product category in the Consumer Electronics industry – Digital Performance Eyewear. Available today in select Best Buy locations across North America, the Digital Performance Eyewear category features GUNNAR’s Advanced Computer Eyewear and Advanced Gaming Eyewear.

Traditionally found only in the optical industry, this launch marks the first time Digital Performance Eyewear will be available in a national consumer electronics retailer. “Today’s consumer is tech savvy,” said Rob Aarnes, President of GUNNAR.  “As digital devices continue to put more and more strain on our vision, it’s only natural that our specialized eyewear is made available wherever those devices are sold. It will undoubtedly be an explosive growth segment for consumer electronics retail.” Continue reading GUNNAR Optiks Launches Digital Performance Eyewear In Select Best Buy Stores Nationwide

GUNNAR Optiks 3D Eyewear Receives Certification from RealD

GUNNAR and RealD to Provide Professional Grade 3D Eyewear to Consumers

SAN DIEGO – December 9, 2010 – GUNNAR Optiks®, the leading manufacturer of digital performance eyewear, today announced that it has received RealD certification for its line of optical-quality 3D lens and eyewear.  By fine-tuning the company’s patented i-AMP3D lens technology to meet RealD’s specification, GUNNAR ensures that movie aficionados can now experience what 3D professionals and 3D content creators have had access to since the beginning of the year – the highest quality 3D optics available in today’s marketplace.  Residents of NYC may personally view them on display at the WIRED Store this holiday season.

“At GUNNAR, we concentrate on being first-to-market,” said Joe Croft, GUNNAR’s co-founder.  “We were the first to offer an optically correct 3D lens, the first to introduce 3D premium eyewear in consumer electronics retail locations, and now we’re the first to offer professional grade 3D eyewear to consumers.  It’s exciting to see the tools used by professionals who work with 3D content on a daily basis finally making it to the marketplace and put in the hands of visually discerning consumers as well.”

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GUNNAR Optiks Announces Promotion with Walt Disney Pictures to Support Release of “TRON: Legacy”

NYC WIRED Store showcase and free movie ticket offer to surround film’s release

SAN DIEGO – November 10, 2010 – GUNNAR Optiks®, the leading manufacturer of digital performance eyewear, today announced that it is working with Walt Disney Pictures to support the release of their new film “TRON: Legacy”, while offering moviegoers the opportunity to experience studio-quality 3D viewing.  The premium 3D eyewear will be showcased at the WIRED Store in NYC, where movie aficionados and fans of “TRON: Legacy” may personally sample the glasses.

Originally launched in January 2010 as the first ever optically correct 3D eyewear, GUNNAR i-AMP3D lens technology has been universally praised by the professional 3D community.  “We’re very excited to be working with Walt Disney Studios to promote one of the most anticipated hit films of the year with the most advanced 3D eyewear in the market today,” said Rob Aarnes, president of GUNNAR.  “While other brands are coming to market and focusing on mass market solutions, we are committed to radically differentiating the 3D experience with an uncompromised lens technology platform.  Not only are we high definition, we are the definition of performance optics for the digital generation.” The premium line of circular polarized 3D eyewear is compatible with most theaters including those equipped with the popular RealD® 3D technology.

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