Universal Movie Tycoon Now Available on the iTunes App Store

Build and Manage a Big-Screen Backlot in the Cinema Sim Game

TORONTO – March 30, 2012 – Fuse Powered Inc. (Fuse), in partnership with Beach Cooler Games and Universal Partnerships & Licensing, today announced the release of Universal Movie Tycoon for iPad, iPhone and iPod touch. Free to download on the iTunes App Store, this builder offers a unique cinematic twist on the casual sim genre. Players take the reins of Hollywood’s most famous backlot in the world’s largest working movie studio, building Universal Pictures from the ground up, and making versions of beloved blockbusters like E.T.: The Extra-Terrestrial, The Mummy, Jurassic Park and Bridget Jones’s Diary.

Universal marks its 100th anniversary in 2012, and the game release is timed with a yearlong celebration honoring the studio’s rich film history and cultural legacy.

“Universal Movie Tycoon steps the city-building genre up a notch by incorporating classic movies players already have a connection with,” explains Jon Walsh, CEO of Fuse Powered. “This game lets players have an imaginary hand in the production of their favorite films, bringing gamers and fans closer to the big screen.”

“Who wouldn’t want to take the reins of the world’s most famous movie studio and build their own exciting studio lot,” says Jon Walsh, CEO of Fuse Powered. “We’re thrilled to bring players the opportunity to re-create the real blockbuster movies and a legacy of classic films they know and love and experience the magic of Hollywood.”

Universal Movie Tycoon invites players to build amazing sets, attract famous actors and directors, manage top-of-the-line studios, and buy new scripts to produce the most profitable movies in Hollywood.

Key Features:

• Make over 35 blockbuster films from the Universal Pictures library
• Marquee sets for such famous movies as Jurassic Park, E.T.: The Extra-Terrestrial, Back to the Future, Jaws, Despicable Me, The Fast and the Furious and many more!
• Dazzling high-resolution set pieces and props
• Over 15 studio buildings to add life to your studio. Build recording studios, executive offices, trailers, equipment warehouses and more
• Decorate with trees, flowers, shrubs, statues, roads, topiaries and more. Decorations and buildings contribute to your studio rating to help your movies make top dollar
• Universal app – works on iPhone 3Gs+, iPad 1+ and the iPod Touch 4th gen+
• Compatible with iOS v3.1+

Build a studio, be a tycoon, make real movies! Universal Movie Tycoon is available on the App Store now for iPad, iPhone and iPod touch: http://itunes.apple.com/us/app/universal-movie-tycoon/id472296788?mt=8

Join other cinephiles, movie moguls and pseudo celebs—check out Universal Movie Tycoon on Facebook and Twitter.

Fuse Powered, publisher of App Store sensations like Jaws^TM Revenge and Judge Dredd vs. Zombies, will continue the Universal film fun next month with the release of Scarface, a new iOS game that puts players in the shoes of iconic gangster Tony Montana. Connect with Fuse to stay in the know: Official Website | Facebook | @FusePowered
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About Fuse Powered Inc.
Fuse Powered is a digital mobile game publisher, representing the top next-gen content developers to deliver great games to mobile users everywhere. Fuse increases the value of games by managing their exposure and increasing visibility throughout their lifecycle. Fuse combines industry knowledge with their propriety FuseBoxx – a real-time game performance dashboard and internal and external marketing tools to grow its inventory of premium games and player network. By focusing on a robust cross-platform distribution and promotional channel, Fuse allows its content partners to effectively reach a large audience quickly and cost effectively.

About Universal Partnerships & Licensing
UP&L oversees Universal’s consumer product licensing, film and home entertainment promotions, and all corporate alliances for Universal’s theatrical, home entertainment, theme parks and stage productions. This dedicated division is also responsible for monetizing the Studio’s vast library of films and characters through licensing, branding and marketing opportunities. UP&L is part of NBCUniversal. NBCUniversal is one of the world’s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.

Media Contact
Samantha Qualls, TriplePoint for Fuse
samantha@triplepointpr.com
(212) 730-9744