FreshPlanet’s Geometric Puzzler BoxPop Now Available on Apple Watch

Bite-Sized New Build of Addictive Puzzle Game Lets Users Play from Their Wrist

NEW YORK CITY – April 23, 2015 – Mobile games developer FreshPlanet, makers of the smash hit SongPop, today announced that brain-bending puzzler BoxPop is among the first available games playable now on Apple Watch. BoxPop is a fun and addictive puzzle game that pits the player against hundreds of increasingly challenging levels of boxes to pop and navigate, all from the convenience of the player’s wrist. The title is available to download now for free on the App Store for Apple Watch.

BoxPop on Apple Watch lets players engage with the iPhone/iPad versions of the title in quick, accessible bursts. The game will feature a slew of new content exclusive to the device, including daily puzzles tailor-made for the new platform and more than 20 new achievements that are attainable only with Apple Watch. All rewards earned on Apple Watch are all tracked in the iPhone/iPad versions of BoxPop, creating a seamless cross-platform experience.

In BoxPop, users are challenged to pop boxes in L-shaped paths, similar to a knight piece in traditional chess, and see if they can make their way through entire grids filled with increasingly challenging shapes – elephants, VHS tapes, castles, and more. BoxPop is just the first title that FreshPlanet, a team with extensive experience and a proven track record for launching groundbreaking apps on new mobile platforms, has planned for Apple Watch.

“We’re thrilled to be one of the apps available for Apple Watch at launch,” said FreshPlanet CEO, Mathieu Nouzareth. “With its unprecedented ease of access, Apple Watch is the perfect platform to expand the BoxPop experience on-the-go. We look forward to continuing to work with Apple to find new ways to bring users creative, engaging content across the Apple ecosystem.”

BoxPop Features:

• All new daily puzzles you can only play on Apple Watch.
• Each puzzle solved earns you a Knight. Solve five puzzles in one day to earn a Medal.
• Track your stats on BoxPop for iPhone including Knights and Medals earned, days played, boxes popped, and more.
• Earn more than 20 new achievements exclusive to Apple Watch.

To connect with FreshPlanet and its games, visit:

• FreshPlanet website: www.freshplanet.com
• BoxPop website: www.boxpop.us
• FreshPlanet on Twitter: www.twitter.com/freshplanet

About FreshPlanet

FreshPlanet is one of New York City’s largest venture-backed game development studios poised at the intersection of mobile, social and pop culture. In 2012, FreshPlanet launched the mega-hit social music gameSongPop, amassing more than 100 million downloads and earning global recognition. Continuing its legacy for excellence in mobile and social gaming, FreshPlanet is working on a slate of mobile entertainment projects that bring players together around the world through pop culture. To learn more about FreshPlanet and its current lineup of games and apps, visit www.freshplanet.com or Twitter.

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Press Contact

Eliana Carmona
TriplePoint PR for FreshPlanet
ecarmona@triplepointpr.com
(415)-955-8500