Unlock the enchanted world of Disney with exclusive, never-before-digitized collectibles spanning decades of content
NEW YORK, November 18th, 2019 – Just in time for Mickey’s 91st birthday, The Topps Company Inc. today launched its newest digital collectibles app, Disney Collect! by Topps, available as a free download for iOS and Android devices. Spanning 90+ years of ageless creations and storylines from The Walt Disney Studios – from Steamboat Willie to Disney Frozen 2 – the app will showcase decades of never- before-digitized content, daily releases, and limited-time exclusives, making it the premiere destination for Disney enthusiasts to collect and trade. Disney Collect! is available worldwide and can be found in both the iTunes App Store and Google Play Store.
Users will join a passionate community of Disney fans eager to expand their fandom into a new world of digital collectibles. The app offers a fun and engaging way for fans to collect and trade their favorite characters, complete card collecting missions, and unlock content spanning original animation sketches to present day live-action recreations. Disney super fans can also personalize their profile by showcasing their favorite collectibles and choosing character-based avatars, several of which feature characters from the upcoming film, Disney Frozen 2.
“Disney’s library of content is a treasure trove spanning more than 90 years, filled to the brim with culturally iconic characters,” said Tobin Lent, VP & Global General Manager of Topps Digital. “We’re thrilled to be able to tap into this expansive collection, bringing the magic of Disney directly to fans all over the world through a re-imagined collectibles experience in the palm of their hands.”
This collaboration brings yet another major IP to Topps’ already impressive digital collectibles app portfolio. Disney Collect! by Topps is the third app from the iconic trading card brand affiliated with The Walt Disney Company, joining Star Wars™: Card Trader and Marvel Collect! by Topps.
Founded in 1938, The Topps Company, Inc. is the preeminent creator and brand marketer of physical and digital sports cards, entertainment cards and collectibles, and distinctive confectionery products. Topps’ leading sports and entertainment products include Major League Baseball, Major League Soccer, UEFA Champions League, Bundesliga, Star Wars, WWE, UFC, Wacky Packages, Garbage Pail Kids, Mars Attacks and other trading cards, sticker album collections and collectibles. Topps’ digital trading card apps portfolio, which has been a hit with millions of fans around the world, currently includes Topps® BUNT®, Topps® NFL HUDDLE®, TOPPS® KICK®, Topps® Star WarsSM: Card Trader, Topps® WWE Slam®, Topps® NHL SKATE™, The Walking Dead: Card Trader, and Marvel Collect! by Topps. Topps’ confectionery brands include Ring Pop®, Push Pop®, Baby Bottle Pop®, Juicy Drop ® Pop, and Bazooka® bubble gum. Topps was acquired by Michael Eisner’s Tornante Company and Madison Dearborn Partners in October 2007. For additional information, visit Topps.com and Candymania.com.
TriplePoint on behalf of The Topps Company