Female-led Lifestyle Studio Superbloom Launches Mobile Interior Design Game ‘Venue’ and Partners with The Chainsmokers  for First In-Game Event

BITKRAFT-backed Superbloom continues their mission to harness the power of community through social gameplay

Now Available for iOS and Android, The Chainsmokers in-game event kicks off September 12

NEW YORK – September 9, 2024 – Superbloom, a female-led game studio at the forefront of lifestyle gaming, today announced the U.S. launch of Venue, a mobile design game where players create inspired interior spaces. Backed by investment from global gaming and Web3 venture capital firm BITKRAFT Ventures, along with 1 Up Ventures, Mantis, Vermillion Ventures, and Riot Games, Superbloom is poised to harness the power of community through innovative games like Venue.

Download and start designing in Venue for iOS and Android, here. 

Venue is the ultimate relaxing design game allowing users to bring their visions to life. Users can help clients design their dream spaces using Venue’s photorealistic graphics and close-up detailed decorations, experiencing their career as an interior designer unfold. They can then upgrade their design studio, vote on their favorite user-generated designs, unlock rewards, and track progress with friends and other users. 

In celebration of launch, Venue also teamed up with electronic music duo The Chainsmokers for a special in-game event starting September 12, 2024. Users can take the pair on as a client, renovating their Hollywood mansion, stylish Manhattan loft, and the Chainsmokers’ Studio. The in-game event will last six days.

The Chainsmokers, who are also investors in Superbloom through their venture firm Mantis, have a deep passion for design and entertainment. Their involvement in this in-game event is a natural extension of their commitment to innovative and creative ventures, making Venue a perfect platform to showcase their love for both music and design.

“With Venue we’ve built the next generation of lifestyle entertainment. We know audiences desire great casual gaming experiences that also bring their interests to life and match how they’re interacting digitally and socially,” said Emily Yim, CEO and co-founder of Superbloom. “We feel Venue both inspires and connects players through playful design.” 

Superbloom was founded by Emily Yim and Ksusha Zito in 2021. After the duo worked at major game companies including EA and New York Times Games, they founded Superbloom with a simple goal: make better games for women. 

“The BITKRAFT team believes in a future where all types of gamers interact in new ways with digital worlds,” said Scott Rupp, Founding General Partner at BITKRAFT.  “With Venue, Superbloom is aiming to deliver cutting-edge design to an audience historically underserved by the rest of the games landscape, and we couldn’t be prouder to be a part of that mission.” 

For more information on Venue and Superbloom, visit https://www.superbloomgames.com/ or download the media kit here.

For more information regarding BITKRAFT Ventures, visit https://www.bitkraft.vc/. 

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About Superbloom
Superbloom is a pioneering game studio founded in 2021 by Emily Yim and Ksusha Zito, two industry veterans with a passion for creating meaningful gaming experiences. As a female-led studio, Superbloom is dedicated to developing elevated games that resonate with women and connect them with their real-life interests. With a focus on lifestyle gaming, Superbloom aims to inspire and engage players through innovative design, compelling narratives, and community-driven content. By blending creativity with a deep understanding of its audience, Superbloom is shaping the future of gaming for women around the world.

About BITKRAFT Ventures
BITKRAFT Ventures is the global early-stage investment platform for gaming, Web3, and immersive technology, with assets under management totaling over $1 billion. With a focus on Seed, Series A, and Series B investments across the spectrum of interactive media, BITKRAFT is at the forefront of the Synthetic Reality™ tech revolution, where physical and digital worlds converge. For a full list of public investments made to date, view BITKRAFT’s portfolio here.  

CONTACT
TriplePoint for BITKRAFT Ventures
bitkraft@triplepointpr.com