Event Technology Leader Introduces Native Live Polling to Support Deeper Engagement and Expand Event Data Pool
SAN FRANCISCO – July 21, 2014 – DoubleDutch, the leading provider of mobile event applications, today announced real-time audience response as the newest addition to their unique data-driven event technology platform. The audience response system integrates seamlessly into the event app and analytics platform, and allows speakers to conduct live polls during a session. By eliminating reliance on third party web-based polls or expensive hardware-based response systems, DoubleDutch has exponentially increased the reliability, efficiency, and efficacy of audience response. For event organizers, the introduction of built-in polling further centralizes an event’s data onto the DoubleDutch platform, giving organizers a more complete picture of their event and helping identify areas for proactive improvement.